Understanding users beyond data.
We are a team of strategists, researchers, consumer experience designers and business developers working closely together to help businesses grow profitability through data-driven research and strategic services.
What we do
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Our AI-powered survey platform streamlines your insights journey through complete automation, but we go beyond mere data collection to extract meaningful, actionable intelligence by combining cutting-edge technology with expert human interpretation.
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We take a straightforward, hands-on approach to understanding users, blending various methodologies to get real insights. From in-depth interviews and ethnographic studies to focus groups, A/B testing, and usability testing, we dive deep to understand your users. Our mission? To deliver clear, actionable strategic recommendations based on real user data - no fluff, just results.
User interviews
Ethnographic research
Focus groups
Usability testing
A/B testing
Quantitative research and analysis
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Our consultants are here to guide you toward your next big strategic move, grounded in data and insights that matter. Whether you’re navigating critical decisions, exploring market development or new entry opportunities, or defining future growth areas, we’ve got you covered. We’ll help you sharpen your overarching vision and craft a compelling value proposition to drive meaningful impact and sustainable success.
Product Vision & Roadmap Development
Product Portfolio Optimization
Customer Experience Strategy
Value proposition development
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We don’t just stop at conversations—we roll up our sleeves and ideate with you. Through tailored ideation workshops, we help spark fresh ideas and new directions. Our creative team is ready to support you with digital marketing, design, and copywriting, bringing innovative concepts to life and unlocking bold, new possibilities.
Ideation workshop facilitation
Creative brief creation
Digital marketing
Product and graphic design services
The customer’s perception is your reality.
What users think and feel about your product defines its success - making research not just valuable, but essential. That’s why, at RP Collective, we put users at the centre of everything we do. Through deep insights, strategic research, and user-driven design, we create experiences that truly resonate.
Businesses we’ve helped reach their goals.
Who is this for?
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Expanding into new markets, particularly in East Africa. You need partners who get what's really happening on the ground – not just what fancy market reports say. Before you drop millions on market entry, we help validate your game plan through deep customer research. No surprises, just solid strategy.
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You're an established player already in East Africa, cooking up new products or services. You need to know exactly what makes your market tick – and we're here to uncover those insights through comprehensive research that actually means something.
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You need solid proof that your work matters. We help measure and maximize your impact with research that tells the whole story, not just the highlight reel.
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Conducting research to uncover the most pressing problems, identify opportunities for innovation, and prioritize solutions that drive scalable growth.
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You're a startup founder ready to level up – we've got workshops and training that'll help you nail customer research and make decisions that actually move the needle.